There are new developments for a contact lens designed to project screen images directly into your eyeball. Forget about scrunching up to the television to get a closer look… Forget about cleaning the thumbprints from your glasses… These LED lenses bring the image directly in your eyeball.
This is a very progressive technology and Scientists at the University of Washington are actively conducting tests to measure the physical constraints and safety specifications. Once they gain clearance and pick up a provider to bring this product to market throw away your $5000 LED flat screen television (I’m just joking). However, it will be interesting to see how this developing technology, if brought to market, will effect other screened conventions in a few years.
Just to think all of this entertainment could potentially be in a 1.2 millimeter contact lens. New technology can make the brands your accustomed to obsolete in a blink of an eye. It’s truly amazing.
For the brands that don’t blink,
Jesse Mills
Brand Architect
M-Consulting
www.mconsultingfirm.com
Brand Strategy l Brand Design l Brand Development
{ 2 comments… read them below or add one }
Very interesting technology. The problem is turning it off. I don’t see how the basic application of the eyes, i.e. sight, can work with this device. Flip screens that appear on visors can be quickly moved – these contacts cannot be inserted and removed very quickly.
Although I do so a potential application – sight for the blind. Maybe these contacts can be fitted with tiny nano-video cameras that transmit images to the brain. That would be interesting.
WOW….this makes me think of an old professor that hated not maximizing technology before moving on to something newer quickly….like isn’t this like blue ray 2.0…or whatever…lol…interesting to see where this goes….i mean talking about moving into the matrix…but from a brand’s stance….simply amazing…good looking jess…keep us on the happenings…for the entrepreneur that doesn’t blink…as i put my black champion hoodie over me head i chunk the duece